#140Conf NYC

By John LeRoy Many of the “who’s who” of social media converged upon 92nd Street in New York City for the 140 Characters Conference this week for a two-day session comprised of rapid-fire presentations from more than 140 speakers and presenters.  Among them were TODAY Show’s Ann Curry, Mashable’s Adam Ostrow, Marc Ecko, Cory Booker […]

In Times of Crisis, We See Social Media’s Real Value.

By Caitlin McNamara In the wake of the 8.9 earthquake that hit Japan on March 11, 2011, and a following tsunami, many took out their phones to call their loved ones but soon found out that the lines were down. So what was next? Social media, of course.   Under one hour after the earthquake […]

Happy 5th Birthday Twitter!

Can you believe it? It has been 5 years, since the first tweet was tweeted. Since 2006, Twitter has permeated our culture and is used by all walks of life around the globe, from politicians and celebrities to charitable organizations and brands! It is hard to imagine our lives without the ability to share a […]

Pop Culture Collides at the MTV Video Music Awards

A dress made of meat, Nicole “Snooki” Polizzi, and a DJ spinning the hottest records of the year while wearing a giant, glowing head resembling Mickey Mouse’s noggin.  Only at the MTV Video Music Awards. The annual awards ceremony isn’t just a celebration of the most notable music videos of the year prior, but a […]

Emmys Embraces Social Media

By Amanda Gonzalez Celebrities, fashion, speeches, kitschy musical numbers and Betty White (of course!) made up the 62nd Primetime Emmy Awards last night hosted by Jimmy Fallon.  Aside from the usual elements of the glitzy show, another component was present in a big way this year – social media. This year there were more options […]

Social Media & Charity: A Perfect Fit

The little black dress has always been a classic addition to any woman’s wardrobe, but could you wear one for a whole year? Sheena Matheiken did. Sheena set out on a one-year journey, the “Uniform Project,” last May to exercise sustainable fashion and raise money for children in India. Every day she reinvented her outfit […]

Webby Winners Announced – Grammy’s Social Media Site Shines

The Annual Webby Awards is THE platform for designers to show off their web skills and for fellow creatives to view a collection of inspiring online campaigns in categories ranging from Online Film & Video to Interactive Advertising. The winners of the 2010 Webby Awards were just announced earlier this week and one contestant who […]

I’m Drinking The Foursquare Kool-Aid

I wonder if there is a Foursquare Anonymous. I’m seriously addicted.  Don’t laugh. Once you try it, you will be too. It’s what I thought Twitter was supposed to be – letting people know where you are and what you’re doing, but there’s so much more value-add than that with Foursquare. It’s not just the […]

Top Social Media Moments of 2009 (Part 1 of 2)

Well, 2009 is nearly over and 360PR certainly was not going to miss out on the “year end list” fun!  We decided to compile our Top 10 Favorite Social Media Moments of 2009. Sure, the topic may be slightly played out, but does that make it any less important?  2009 concluded a decade of digital […]

Brands That Inform (Via Social Media)

Consumers want brands to help them stay informed. And with people often times defining themselves by the brands they buy, companies should be doing more than just providing a product or service. By educating consumers about topics surrounding a brand or an industry, they are likely to more deeply engage with that brand.  eMarketer posted […]

Weekly Digital News – Cream of the Crop

If you’re a regular Weekly Digital News reader, (and why wouldn’t you be?), you know that the social media stories we detail are typically related in some way. Sometimes very loosely, mind you, but related nonetheless. This week, we’re throwing caution and tradition to the wind, and bringing you the crème de la crème of […]

Weekly Digital News: It’s Okay To Be Selfish

Though we’d likely never admit it, in the end, everyone’s looking out for number one. This is especially true in social media. We publicize our makeups and breakups with our Facebook relationship status, begin blogs to let our readers know what we like and find interesting and tweet until our hearts’ desire about the minutiae […]

Weekly Digital News: Social Media Secrets

With all of the digital news articles online and print, and with social media itself (Facebook, blogs and Twitter) spreading facts and rumors like wildfire, it sure is difficult to keep a secret these days. This week, we’re joining in the online version of ‘telephone’ to bring you the social media scoop. Below, learn the […]

Facebooks Hits 300 Million Members. Social Media Is Here to Stay.

Big news for Facebook over the past week…they’ve hit the 300 million member mark. Believe it or not, as Michael Malone at ABC News points out, Facebook is now the 4thlargest “nation”, just behind China, India, and the US. And, not only has Facebook reached a huge membership milestone, they also recently announced that they […]