For Dunkin, ‘Social’ Has Always Been Part of the Strategy

For Dunkin, 'social' Has Always Been Part of the Strategy

Like a jelly donut, the learnings were deliciously sweet at a social media event held recently by the PRSA Boston chapter, especially those imparted by Dunkin’ Brands Communications Chief Officer Karen Raskopf and Jessica Gioglio, PR & Social Media Manager for Dunkin’ Donuts. Raskopf set the stage with clarity and conviction, as one gets the […]

7 Here-to-Stay Social Trends for Brands

7 Here-to-Stay Social Trends for Brands

For a community manager like me, it seemed like just about every day was Christmas in 2012. There were so many great social media moments! I sat down with the 360 Social team just before the holiday break and we came up with a short list of platforms, tools and trends that will have impact […]