Influence Beyond Your Blog at Mom 2.0

Mom 2.0 Summit Logo

This past weekend hundreds of mom (and dad) bloggers gathered in Laguna Niguel, CA for the fifth annual Mom 2.0 Summit. The conference was created as a place for bloggers and brands to connect to share best practices and to discuss partnership opportunities. As usual, the cream of the crop bloggers (such as Christine Koh […]

Blogger Relations: Remember what the “R” in PR is for

I was out at the Marketing to Moms Conference in Chicago last week hosting a panel entitled, “Brands, Blogs & Beyond.”  Joining me were some of the smartest people I’ve met from both the giving and receiving end of blogger relations: Carmelle Druchniak of Stonyfield Farm, Jeannine Harvey of PBS, and Liz Gumbinner, co-founder (with Kristen Chase) […]