Influence Beyond Your Blog at Mom 2.0

Mom 2.0 Summit Logo

This past weekend hundreds of mom (and dad) bloggers gathered in Laguna Niguel, CA for the fifth annual Mom 2.0 Summit. The conference was created as a place for bloggers and brands to connect to share best practices and to discuss partnership opportunities. As usual, the cream of the crop bloggers (such as Christine Koh […]

360PR is on the move in NYC!

360PR New York PR Firm

Our fast-growing New York circle has moved downtown to 180 Varick Street, right in the heart of the city’s new agency and media district…a  veritable creativity central.  Viacom, Saatchi & Saatchi and Wieden & Kennedy are just a few new neighbors worth noting.   Along with some awesome foodie joints like Blue Ribbon. Our creative and […]

From Kefir to Quinoa: What’s New in Natural?

grains

No event provides a better view, all in one place, to what’s new in natural than Natural Products Expo West. From foods to household cleaners to pet products, Expo West showcases the hottest products heading to natural and mass grocery shelves this year. 360PR and many of our Healthy Living practice clients had a healthy […]

Facebook’s “20% Rule”, FTC Online Crack Down, #Facebook Hashtags and Brands Utilizing Vine – 360 Digital Download

360PR Digital Download

  Facebook has once again quietly made adjustments to its page guidelines and the rules surrounding cover photos.  However this time, the changes actually work in favor of brands as Facebook has loosened the rules a little. As of March 6th, Facebook page administrators can now include contact information, purchase information and even a call-to-action on their […]

A PR Guy with a Design Eye – Trendspotting at the International Home + Housewares Show 2013

KitchenAid Mixers

By Mike Rush, 360PR @Home Practice Leader My trip out to Chicago for the Housewares Show was fitting.  With inclement weather following me wherever I seem to travel (which I   dodged by a hair), I hunkered down on my flight with 360PR’s latest book club read, What The Dog Saw by Malcom Gladwell, which […]

Fashion, Toys and Canines

LEGO Friends - Toy Fair 2013

In the wake of blizzard “Nemo” earlier this month, I headed to New York for the perfect storm of fashion, toys and canines – Fashion Week, Toy Fair and the Westminster Dog Show. I’ve always found it curious that these three big events – drawing very different audiences – collide annually. Imagine being the producer […]

The Value of your Tweet, Facebook Blocks Vine and Apps Take a Chunk of Google’s Search Pie – 360 Digital Download

360PR Digital Download

How important are your tweets? That is for Twitter to decide! One of the articles in our latest Digital Download discusses Twitter’s recent announcement that they are going to begin attaching value ratings to users’ tweets as none, low, medium and high. According to Twitter, the new metadata will allow developers to sort through millions […]

Embracing the Great Outdoors

Embracing the Great Outdoors

Beyond the Blog – 360PR MomSquad® blogger-members share ideas to capitalize on bloggers’ broader influence with moms By Pamela Brill Embracing the Great Outdoors Moms Want Toys that “Do More” Cross-Platform Engagement of Digital Influencers and Their Audiences Connecting with Moms Offline Recognizing the ‘Mom’ in Mom Blogger Download Printable PDF Version The 360PR MomSquad® […]

Recognizing the ‘Mom’ in Mom Blogger

Clarissa Nassar

By Clarissa Nassar Embracing the Great Outdoors Moms Want Toys that “Do More” Cross-Platform Engagement of Digital Influencers and Their Audiences Connecting with Moms Offline Recognizing the ‘Mom’ in Mom Blogger Download Printable PDF Version The 360PR MomSquad® is a national network of influencer-moms who imbue client campaigns with the latest insights to reaching and […]

Cross-Platform Engagement of Digital Influencers and Their Audiences

gmc

Beyond the Blog – 360PR MomSquad® blogger-members share ideas to capitalize on bloggers’ broader influence with moms By Leticia Barr Embracing the Great Outdoors Moms Want Toys that “Do More” Cross-Platform Engagement of Digital Influencers and Their Audiences Connecting with Moms Offline Recognizing the ‘Mom’ in Mom Blogger Download Printable PDF Version The 360PR MomSquad® […]

Connecting with Moms Offline

Emily Roach

360PR MomSquad® Playtime Spotlight – With Toy Fair taking place this month, we’ve been busy talking to MomSquad members about what’s new and important to parents at playtime – and how brands are breaking through to moms. By Emily Roach Embracing the Great Outdoors Moms Want Toys that “Do More” Cross-Platform Engagement of Digital Influencers […]

Moms Want Toys that “Do More”

Kinect Sesame Street TV

By Amanda Henson Embracing the Great Outdoors Moms Want Toys that “Do More” Cross-Platform Engagement of Digital Influencers and Their Audiences Connecting with Moms Offline Recognizing the ‘Mom’ in Mom Blogger Download Printable PDF Version The 360PR MomSquad® is a national network of influencer-moms who imbue client campaigns with the latest insights to reaching and […]

Wheat Germ: A Superfood Worth Sneaking into Your Diet

Wheat Germ Smoothie

For many, the beginning of a New Year signifies a fresh start. A time when New Year’s resolutions are top-of-mind, whether they are promises to get back in the gym, stay better organized, or stop spending so much money at the local café (okay, you win FLOUR pastries!). But instead of adding to the laundry […]

CES 2013: The Celebrity Electronics Show

Rev. Run with John

  You expect to see the likes of 50 Cent, will.i.am., Rev Run, Maroon 5 and LL Cool J at the Grammy Awards. But Vegas in January? Well, they were all there – and then some – for the 2013 International Consumer Electronics Show. 360PR client Jabra mixed it up for its debut of the […]