In 360PR’s Circle: Jaime Hutkin

Jaime Hutkin

Get to know Jaime Hutkin – one of the latest additions to 360PR’s growing circle! Jaime’s a big fan of Instagram and J. Cole. Read Jaime’s entire entry and find out the one thing that her co-workers would be surprised to learn about her. Stay tuned for future posts, where we’ll be introducing you to more […]

Planning for and Managing a Social Media Crisis

Planning for and Managing a Social Media Crisis

Within seconds, an average day monitoring social media for your brand can turn into a difficult situation. As a community manager, it is essential to know how to respond to difficult questions publicly. And, if you find your brand caught in the midst of a social media crisis, it’s important to be ready. Recently, we […]

PRWeek and 360PR Team Up For a Digital Content Creation Roundtable

PRWeek Content Creation Roundtable

We recently had the pleasure of partnering with PRWeek for an insightful and energizing roundtable discussion about digital content creation. Around the table were industry experts from Dunkin’ Brands, PBS, Share Our Strength and DailyCandy, along with a few of the best digital minds agency-side. Industry experts answered questions on just about every relevant aspect […]

Instagram Video, Facebook and Twitter ads, Social Media Day and Facebook Ditches 20% Rule on Cover Photos

Instagram Video, Facebook and Twitter ads, Social Media Day and Facebook Ditches 20% Rule on Cover Photos – 360 Digital Download

360 Digital Download The Digital Download series by 360Social gives you the best digital secrets, trends, tips and tricks for new tools and general news circulating in the digital world. Instagram Introduces Video - On June 20th, Instagram joined the ranks of Vine, Viddy and Socialcam by adding a video feature to its latest update. Users can […]

What’s Hot Around the House

360PR @Home Trendletter

Millennials Focus on Comfort, Pampering Pets An increasing number of Millennials in committed relationships are moving in together before getting married.  New data from the Coldwell Banker’s Marriage and Homebuying study shows that nearly ¼ of now-married Millennials say they purchased a home with their current spouse before their wedding.  By comparison, just 14% of […]

For Dunkin, ‘Social’ Has Always Been Part of the Strategy

Donuts = Smiles

Like a jelly donut, the learnings were deliciously sweet at a social media event held recently by the PRSA Boston chapter, especially those imparted by Dunkin’ Brands Communications Chief Officer Karen Raskopf and Jessica Gioglio, PR & Social Media Manager for Dunkin’ Donuts. Raskopf set the stage with clarity and conviction, as one gets the […]

Driving Engagement: Stonyfield, Life is good and LoJack Share Social Media Strategies

PRSA Boston’s Social Media Summit

Recently, several of us from the agency attended PRSA Boston’s Social Media Summit at Bentley University. The summit was brimming with attendees who helped peak the event’s Twitter hashtag to the nation’s second-highest trending topic. 360PR’s Director of Digital Strategy and Creative Services Kyle Bishop led the Driving Engagement panel, with Chandra Carson of Stonyfield, […]

What’s Next in Games Marketing?

Turbine's Infinite Crisis

We know what’s next in the world of video games. Sony will be releasing the Playstation 4 this holiday season. Microsoft is likely releasing the next Xbox console. The OUYA Android gaming console made a big splash on Kickstarter and will be available this summer. But what’s next in video games marketing? At the DigitalMediaWire […]

What “Best Agency to Work For” Means for Clients

360PR: Best Agency to Work For

We were honored to be named the Best Small Agency to Work For at the 2013 SABRE Awards last week. We’ve long prided ourselves on creating and investing in a culture that’s rewarding – and just plain fun – for our employees to come to every day. But what does such an honor mean to […]

Influence Beyond Your Blog at Mom 2.0

Mom 2.0 Summit Logo

This past weekend hundreds of mom (and dad) bloggers gathered in Laguna Niguel, CA for the fifth annual Mom 2.0 Summit. The conference was created as a place for bloggers and brands to connect to share best practices and to discuss partnership opportunities. As usual, the cream of the crop bloggers (such as Christine Koh […]

360PR is on the move in NYC!

360PR New York PR Firm

Our fast-growing New York circle has moved downtown to 180 Varick Street, right in the heart of the city’s new agency and media district…a  veritable creativity central.  Viacom, Saatchi & Saatchi and Wieden & Kennedy are just a few new neighbors worth noting.   Along with some awesome foodie joints like Blue Ribbon. Our creative and […]

From Kefir to Quinoa: What’s New in Natural?

grains

No event provides a better view, all in one place, to what’s new in natural than Natural Products Expo West. From foods to household cleaners to pet products, Expo West showcases the hottest products heading to natural and mass grocery shelves this year. 360PR and many of our Healthy Living practice clients had a healthy […]

Facebook’s “20% Rule”, FTC Online Crack Down, #Facebook Hashtags and Brands Utilizing Vine – 360 Digital Download

360PR Digital Download

  Facebook has once again quietly made adjustments to its page guidelines and the rules surrounding cover photos.  However this time, the changes actually work in favor of brands as Facebook has loosened the rules a little. As of March 6th, Facebook page administrators can now include contact information, purchase information and even a call-to-action on their […]

A PR Guy with a Design Eye – Trendspotting at the International Home + Housewares Show 2013

KitchenAid Mixers

By Mike Rush, 360PR @Home Practice Leader My trip out to Chicago for the Housewares Show was fitting.  With inclement weather following me wherever I seem to travel (which I   dodged by a hair), I hunkered down on my flight with 360PR’s latest book club read, What The Dog Saw by Malcom Gladwell, which […]