Digital Digest: June 27th
The Digital Digest by 360social gives you the best digital secrets, trends, tips and tricks for new tools, and general news circulating in the digital world. Have a question? Curious about a new site and what it does? Never heard about a tool mentioned recently? Contact Lesley Ridge, 360PR’s content and community manager: @lesleyridge or Facebook.com/360pr and join in the conversation using #360PR!
Michelle Obama on Pinterest: Obama Campaign Launches Account for First Lady to Celebrate Father’s Day: Is politics the latest Pinterest trend? Possibly! Today, First Lady Michelle Obama made her debut on the social site with three boards – Around the White House, Great Memories, and Father’s Day. What other boards do you think MO will create? Tweet your ideas using #360PR.
Behind the Scenes of 4 Hot Social Media Campaigns [CASE STUDY]: While most brands have a presence across multiple social channels, usually one in the bunch emerges as the rock star, driving traffic, engagement, and conversation. Mashable contributor Lauren Hockenson gives four recent campaigns gold stars of excellence. Read the short version for quick insights to what drove success, or click on each campaign to dive a little deeper.
Five Strategies to Dominate Twitter, Facebook, and YouTube [INFOGRAPHIC]: This week’s infographic is brought to you by Awareness, Inc., covering goals brands and companies should strive to achieve across their social networks to be successful. A favorite? Analytics. Understanding what works for your audience is key to develop and curate the most relevant content. Want to read more? Download the full white paper here.