WellPet Taps 360 Public Relations for Pet Parent Campaign

WellPet Taps 360 Public Relations for Pet Parent Campaign

BOSTON – 360 Public Relations has been selected by WellPet to promote their premium natural pet food brands, including Wellness®, Old Mother Hubbard®, Holistic Select® and Eagle Pack®. The agency will also help WellPet communicate the company’s efforts to support pets in need. “We were impressed with 360PR’s expertise in natural foods and their integrated approach to engaging and educating the growing number of […]

360 Public Relations Wins 21 Awards For Consumer Brand Work

PRNewswire — 360PR client campaigns were recognized with 21 different awards in 16 categories at the 2014 Publicity Club of New England Bell Ringer Awards.  360PR was recognized for outstanding work in product publicity, creative media, special events, web site, online publishing and other consumer PR, digital and social media categories. Two of the agency’s campaigns for clients were […]

EVP Rob Bratskeir Makes a Case for Social Amplification in PRWeek

360PR’s Executive Vice President Rob Bratskeir shares his thoughts on making the most of earned media – before, during and after a campaign. Read PRWeek’s “Social amplication: The case for PR firms”

360PR CEO Laura Tomasetti Lends Insights on Consumer Marketing to PRWeek

Our CEO Laura Tomasetti shares her thoughts with PR Week on the role of consumers in the success of a marketing campaign. Read PR Week’s “The Consumer Marketing Campaign of the Year goes to…the consumer”

360 Public Relations Expands Reach, Adding D.C., San Francisco

BOSTON – Coming off another year of strong growth, consumer specialist agency 360 Public Relations is expanding its reach for clients, opening a Washington, D.C. office, and announcing plans to open a Bay Area office this summer, with key team members already in place in both markets. Caitlin Chalke, a native Washingtonian, has been named Director of 360PR’s D.C. office. […]

360 Public Relations Named AOR for Yasso® Frozen Greek Yogurt

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BOSTON –Yasso®, the fast-growing, better for you brand of frozen Greek yogurt bars, has selected 360 Public Relations as its first public relations agency of record, following a competitive review. Distributed nationally at food retailers and specialty shops, Yasso products use only natural ingredients, rBST-free dairy and REAL Greek yogurt. “We’re excited to add 360PR’s expertise in natural […]

360PR Named Public Relations Agency Of Record By Blue Chair Bay Rum

360PR Named Public Relations Agency Of Record By Blue Chair Bay Rum

Fast-growing rum brand created by award winning singer-songwriter Kenny Chesney taps agency’s expertise in adult beverages, lifestyle marketing and retail NEW YORK – 360PR has been selected as public relations agency of record by Blue Chair Bay, the fast-growing rum brand poised to become one of the most successful spirits launches by an independent company, measured by […]

360PR CEO Laura Tomasetti Describes Boston for PRWeek’s Regional Spotlight

In PRWeek’s Regional Spotlight, our CEO Laura Tomasetti describes Boston as a talent-rich market with a wealth of entrepreneurial consumer brands that’s creating opportunities for the region’s agencies. And she shares her favorite spots to take clients… Read PRWeek’s “Spotlight: Boston”    

360 Public Relations Moves Headquarters To Boston’s Greenway

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Continued growth spurs move to expanded space and open floor plan BOSTON – It’s been another year of strong growth at 360 Public Relations, prompting the agency to move its headquarters this month to expanded space on Boston’s Greenway. 360PR will now make its home at 200 State Street, a contemporary, prominent structure overlooking Boston’s […]

PROI Worldwide adds 360 Public Relations to its Partnership

One of New England’s Leading Independent Firms to Join World’s Market Leading and Largest Partnership 360 Public Relations, one of New England’s leading independent PR firms and Top Women- Led Businesses, has been selected to become a partner in the world’s leading partnership of independent public relations firms, PROI Worldwide, and will represent its interests […]

360 Public Relations Is Winningest Agency At Publicity Club Of New England 2013 Bell Ringer Awards

360PR campaigns for VO5, Peapod, National Wildlife Federation’s Ranger Rick, Kretschmer, Ball Canning, Dorel Juvenile Group and others recognized BOSTON, JUNE 13, 2013 – Fresh off of recognition at the PR industry’s national awards, 360 Public Relations captured 14 awards at the Publicity Club of New England’s Bell Ringer awards, making the agency the top […]

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Millennials: Feeling Good, Digitally-Driven

Millennials: Feeling Good, Digitally-Driven

Held in New York City last week at the Hard Rock Café in Times Square, Share.Like.Buy. Marketing + Millennials was a 2-day conference featuring over 20 speakers from influential companies and media brands including MTV, Krispy Kreme, Unilever, Huffington Post and Comedy Central. 80 million strong with a combined spending power of over $500 billion annually, U.S. […]

Facebook rolls out some new changes

360 Public Relations Facebook

Facebook has been very busy rolling out all sorts of updates to the platform (something new almost daily!) – The most significant change for brands is the updates to Facebook EdgeRank, the algorithm that determines whether or not your content will be seen in fans’ news feeds, hammering home the importance of creating engaging content […]